Backlinks are one of the search engine ranking factor and you always don’t need to focus on your website backlinks but need to analyze or check backlinks of the competitor website
And finding free tools to check backlinks of the website is not an easy way as mostly all the paid SEO tools are expensive, so how to check backlinks of the website for free?
In this article, I will give you a list of all the free tools which will help you to check backlinks of a website for free. Before going into deep will discuss a few important points about backlinks such as What are backlinks and all.
Table of Contents
How to check Backlinks of website
Many of us are aware of search engine optimization (Seo), the most popular term we have heard in internet technology and if you are reading this article then I hope you have definitely heard this earlier.
If you are writing an article as a blogger then your primary aim is to rank your article for a specific keyword in Google first page and this required proper utilization of keyword optimization and then two things come into the picture.
- SEO – Search engine optimization
- Backlinks
Blogger can get the victory, only if he has the right strategy to target any keyword by analyzing its competitor hence this guide is more emphasizing on backlinks.
Ways to check backlinks of Website
There are various ways to do so and few of them are paid and rest are free, if you are a beginner they definitely looking for a free tool and if you are already running a high traffic website then you probably looking for a paid platform.
In this article, I am going to give you the details about the untapped free backlinks checker tools and will also suggest 1 paid SEO tool in case you want to try., but to go through them first let’s discuss what are backlinks and how it works.
What are Backlinks?
In simple word, the backlink is any link which is coming in or coming out from your website. I know it’s too short to understand but keep reading will explain more.
If you have written a blog or an article, then definitely you will be rank on Google’s first page only if you have the right positioning in google indexing factor, which depends on various factors and one of them is Backlinks.
Basically, if you will ask any other website to point reference to your website then this will count as a backlink for your website and you will get some credibility in Google ranking.
Make sure the reference you are getting from the unique domain and not from any spam. Each unique domain will give you a strong backlink and google crawler will visit your domain and index it for higher rank.
But the quality of backlinks matter a lot and what are those will discuss later in the article.
It doesn’t matter how many backlinks you have taken for your Webpage of the website what matters is how many quality backlinks you have taken and of course from how many domains.
Yes, you have read the right sentence, quality of backlinks always matters otherwise by creating backlinks in quantity will impact DA and PA of your websites and ultimately you will lose the credibility of your website and what all you have done, will get wasted.
To understand better about backlinks you must aware about what is DA and PA, let’s get an overview of that
Domain Authority (DA)
It gives you the idea that this specific website has this much reputation based on various parameters such as quality backlinks it has created, content quality its providing, and age of the domain.
If you are planning to target any specific keyword and on your visible result if top-ranking, top 10 websites have DA which is less than 20 then this keyword is the golden keyword for you and you could target in your article and chances of rank same will be higher.
Don’t be confuse with DA which is domain authority and DR which is a domain ranking as both the terms are the same but used by different SEO tools.
Page Authority (PA)
As its name depicts, it gives you an idea of the specific page ranking in google index. This will help the blogger to know specific page detail authenticity in google.
Ideally, if you can see a page that is ranking in google with PA less than 30 then that specific page content you can target for your audience.
Point to Note: DA and PA are not introduced by Google. it is given by Moz SEO software to help bloggers or any business professionals to understand better about an existing competition on a specific domain and its pages.
I hope you are clear about DA and PA and this is not enough for you to understand better because actual DA and PA of any sites come from below few points.
- The age of the domain will increase Domain Authority.
- Age of content will increase Page Authority and Domain authority
- Less competitive and broadly search keywords will make it stronger.
- Strong Backlinks and Social engagement will increase DA and PA
To check DA and PA of any web page or website do install MOZbar extension to Chrome browser and while you search on google you will get all required detail.
To deep dive into tools to check backlinks of the website, first discuss types of backlinks, so that you could understand the use of free tools.
Types of Backlinks
Backlinks have been classified into the below categories based on their linking with an internal or external domain.
Link Juice
When a web-page is a link to your article or website then it passes link juice to your website which helps you to improve your domain and page authority and respectively help to improve your google search ranking.
As an owner of your website, you could stop passing link juice to your website by following a no-follow tag.
No-Follow Link
When a website link to another website or article with no follow tag then this is called no-follow backlink and this does not pass any link juice to the second website.
Actually, Google doesn’t consider such linking as a valid factor for page ranking but yes no-follow links are mandatory for any website.
This simply means only humans can follow that link not google search engine hence credit points will below.
Do follow Link
This the most sought backlink which we are looking for if any website shares your website or article in their own article to follow or you share your article on other pages with a do-follow tag than this is called do follow backlink and this is what Google is looking for actual page ranking factor.
This allows Google search engine and user to visit your page through that specific link click.
Every unique domain will give you additional credibility and this improves your website DA and specific article page PA, care must be taken that you should get or create a do-follow link for quality websites which are really worth and has already higher DA approx 30-50.
Low-Quality Links
Sometimes while you link your article with any spam website or any automated website then it will harm you more than profit. So make sure while purchasing backlink from any domain.
Linking Root Domain
This considers a scenario, when other websites referring your article or domain, hence transfer link juice to your website and improve credibility.
But backlink created from any website to your own website will be considered 1 if all links are coming from a single domain.
Anchor text
While you referring any article to other websites by mentioning a complete hyperlink then the text of link call anchor text makes sure it contains your keyword. This is the best way to increase page rank.
I am sure you have learned a lot about backlinks and its various types now questions come to the indexing of your written page if your blog is not indexed by google then how can you generate organic traffic.
For the same reason, you have to add your blog to a few common directories which are given below. There are few link building strategies using what you can get high authority backlinks.
Congrats, after reading the above article you are ready to use tools to get details of backlinks. The list of tools that I am sharing below is completely free to use and quite helpful for all the beginners. Let’s head over.
Free Tools to check Backlinks of website
First I will drop a couple of free backlink checker tool which you can try right now.
Free Ahref Backlink Checker
Ahref is one of the most powerful keyword research and Backlink analysis paid SEO tool but fortunately, we have one way to check free backlinks of any website using the Free backlinks checker of the Ahref.
Simply click to this backlink checker tool for the website.
Enter your domain name and toll will analyze and give you result for any domain you searched for completely free and further you can do more analysis.
If you will scroll down or click to backlinks you will get all list of backlinks created by the site owner. Isn’t it cool?
It is yet not over much more to explore so let head over to similar free backlinks checker for the website.
BacklinkWatch (free)
BackLinkWatch, It is the best tool to check backlinks of the website, this will check on Google and fetch few high authorized websites which all backlinks their comment box is enabled to accept.
Small Seo Tools (Free)

SEMRush Paid SEO Tool
SEMRush is a paid keyword research and most powerful SEO Tool it has almost everything what a digital marketer and business need.
The best part is SEMRush also offers a 14 day free trial for the keyword and backlink and SEO analysis so you can try now.
My View on Free backlink Checker for website
Do not focus on creating backlinks in quantity, I would suggest creating quality backlinks. Provided tools are free to use and will help you to identify at lease good enough backlinks your competitor has created and you have to surpass the same for your own use.
All free backlink checker tools have certain limitations but that will be goon enough to kick start and for more, you can grab the 14 days free trial of SEMRush
I hope the above-provided tool to check backlinks of the website for free will helpful for you to analyze.
Read: Keyword research techniques
Let me know your challenges and view on the above-shared article.

Your articles have cleared all my doubts about backlink which I desperately wanted to learn for creating backlinks to my site.thanks a lot
Really that’s great to know
I have been checking on your youtube video’s to gain more visibility in blogging. Your videos are really knowledgeable and meaningful to me compared to others blogger. I am struggling with adsense earning on my movie niche blog. I would really appreciate if you could kindly provide me some suggestion about the ways how I can improve my adsense earning, As I am only planning to monetize my blog with adsense.
For movie niche blog run FB ad campaign or use social media to drive traffic will increase your Adsense conversion