Backlinks are the crucial part of Onpage and Off-page SEO and they greatly impact the Google ranking and to create a backlink is not an easy job so how to build backlinks for the new website.
Backlink in simple term is a process of creating your website link on another website which helps Google to rate your website on a certain level based on the authority you are getting from the other website.
If you are already a website or blog owner then there might be the case you got organic backlinks with the number of posts you already published and ranking on the search engine.
But what about beginner or backlinks for new website owner it’s a bit tricky job and sometimes they use some shady techniques to get backlinks from spam websites.
Here we will learn in detail what are backlinks and why it is important for a website and how to build backlinks for new website.
What are backlinks and why it is important?
Backlink name itself explains Back+links means someone is linking back to your own website which is sort of authority you are getting from another website.
Every website has some authority which can be received either by social engagement, Google ranking pages or backlinks received from different authoritative websites
The authority of any website can be rated based on a factor called Domain authority (DA), higher the DA the more chances your website will rank.
In a similar way for every page you publish on your website will have its own authority known as Page Authority(PA).
Hence DA and PA move together and rated on the 0-100 scale, which means higher the number higher the authority and likely to rank faster.
But here the question is how to increase Domain Authority (DA) and Page Authority(PA) and the very best answer is getting backlinks from the strong authoritative sites.
While you publish a post there could be three types of linking with your website
- Inbound link
- Outbound link
An Interlink is a part of on-page SEO, which is a process of linking your website pages internally. Where you can give the link of your one published post as in second published post through anchor text.
This part of link building is a strategy in which you give reference to the other website by linking another website to one of anchor text on your website.
This reference could be a DoFollow or No Follow depends on the page you are referring and your wish to give him link juice or not.
An inbound link is a hard part to achieve and this is the real cause of increasing your domain authority and page authority of the website and it comes under Off-Page SEO techniques.
An Inbound link is a process where you are getting the link from the other website to your own website.
In both cases, you are passing link juice which in other words we say credibility, where if high authority site like Forbes, BBC is pointing to your website which in result Google feels that your site has some valuable content and it will rank you faster.
The only importance of backlinks is to have your website footprints on another website which helps Google crawler to pass from that link to your website and increase the authority of your site.
In other ways, it can also drive traffic to your website where if user reading that post on which one anchor text link to your site can click to that and traffic comes to your site.
To learn more about what are backlinks and their types and how to check backlinks for free here is worth reading Backlinks guide for you.
How to Build Backlinks for New Website
It is easy to explain but very hard to get backlinks especially if you are having a new website. In the beginning, people do some silly mistakes which cause their website got the penalty and the traffic which they are making right now suddenly drops.
Hence here will learn do’s and don’ts and the best 5 ways on how to build legit high authority backlinks.
Do remember, always focus on quality backlinks not on quantity as the one backlinks received from a high authority website like Forbes, BBC will be equal to 20+ backlinks received from less authority website.
As a new website owner, you should follow the same strategy until the end if you really looking for your successful blogging journey.
Building backlinks require strong patience, first not every backlink will be indexed quickly and second, you won’t get opportunity easily to create strong backlinks.
Yes, creation of backlinks by simply blog commenting is not that much effective and if you are really keen to start at this moment here is a free tool to give you 1000+ free high DA sites for blog commenting opportunities.
Below 5 are the best ways on how to build backlinks for the new website.
Guest Post on Higher Authority Site
Guest Post is a great opportunity but very hard to find the right pitch and then you would need to go through the approval process of the site owner.
Guest post is not an easy job, in few cases, high authority site ask you some money to publish your post or in other cases, few directories ask you your post and review them and in case approved will publish those post.
To get guest post opportunity go to google and type some words like below in search engine.
- Your keyword + guest-post
- Your keyword + guest post by
- Your keyword + inurl : write-for-us
- Your keyword + contributor
- Your keyword + submit an article
This will give you a list of websites which accept the guest post for the keyword you have mentioned.
First, check the Domain Authority of the website and spam score using free DA-PA checker chrome extension MozBar, which explains how much authoritive that website is.
If found legit then go through the website and find the opportunity for new ideas or post you can contribute to that website.
Drop an email to the owner of the website and ask them you are interested in contributing a guest post on this topic and if he is happy with your ideas you will get a response back.
Do write one unique article and share them your post and request them to give do-follow backlinks to your website.
Imagine if you got backlinks from a website which has DA close to 80+ your site authority will get increase and you will experience an instant boost in traffic.
This process of creating backlinks is a slow process where success ratio is a bit low but quite effective in case you got backlinks from high authoritative sites.
Broken Link Building Techniques
It is the jewel if you can master yourself to find out the opportunity on how to get backlinks from a broken link of a high authoritative website.
In this process, you have to find out a website A, which already gave a link to another website B and the anchor text on-site A which is pointing to site B is now broken as site B may have changed URL or removed that post.
This is like a golden opportunity for you to help the A site owner to fill that broken link with your own post.
Go through the summary of that existing post and get an overview of the post and find the reason behind linking to the other post.
Now the best here is publish a unique exclusive post on your website then notify that site owner for broken link and ask them to link with your post if he really wants to fill that gap.
Draft a small polite email for broken link like:
Now wait for their replay in next 48 hour if not then send one gentle reminder and if still not then leave this and get another as here still the post is live on your website and you are the owner of that content.
Now the question is how to find the broken link building opportunity the answer is simple using the tool like Ahref.
Go to SiteExplorer and provide the domain name of the website for which you want broken link.
Once it loaded click the “broken link” option and you will get all the links with 404 page no found, which are connected to your searched website but no more exist.
Now you know what do you want and you can make your search filter by providing your specific keywords.
Draft an email fire your post and wait for the reply and luckily you got the site owner attention you will get instant response and backlinks.
This is the smartest way to create backlinks and higher chances of success ratio as you are helping them by notifying the issues with the existing site.
Offer the Best Content
This strategy works in a way where you can ask the website owner to replace the existing linked page with yours.
Success ratio in this type of link building could be very less unless you have written some extraordinary content as compared to the one which is already linked.
But it works well in reverse strategy where you have to first find out keyword which has the low keyword difficulty.
Now check if the top-ranking content is not strong enough to cover the user keyword intention and just ranked because that is the only choice for google to rank.
If that content also got organic backlinks from another website as it could be possible due to top-ranking post, means again you found another jewel.
This time write one ultimate content for the same keyword and on the same topic and publish on your website.
Open the already ranking website on keyword and put that in Ahref and check from which website it got backlink even you can use the free tool like Ubersuggest.
Now draft a polite message to the owner of that website and give them idea for the content you have published and how this is more worthy than the one which they have already linked.
If you are able to catch his attention means you will get a response back and that maybe some appreciating news for you and you will get authoritative backlinks.
Draft a small polite email for a link replacement like:
This one email can turn your already published post into the authoritative post which already linked with a number of authoritative sites.
The chances of reply may be less or even in some cases they may ask you for admin fees so it all up to you but make sure to check the authority of the website and monthly traffic on that page.
Pitch to the Help a Reporter Out (HARO)
HARO is a platform which connects the journalist to the source creator like you or me who are a small blogger and looking for opportunities to get backlinks from high authoritative sites.
Sign up with HARO is completely free but if you want you can upgrade to the subscription plan. It is a place where you can sign up as an I’m a Source which provides the content on-demand.
Every day three times, one at early morning second in the afternoon and third in the evening you will get an email from HARO with the list of topic and expected content ideas.
You just have to filter out your choice of topic and need to write on that immediately and once done with your writing draft an email with your bio and content you want to share.
Every email received from HARO will have the email ID of a person or company to whom for that specific topic you have to reply.
The sooner your reply to the HARO email received the bigger chances to get shortlisted and get publish your post.
Below screenshot is an overview on how you should reply, first 2 paragraph must be your bio and rest your content.
Here the length of the content will depend on the pitch requirement sometimes only 2-3 paragraphs are good enough then other time around 1200+ word.
HARO has a strong publisher from all over the world imagine you have a great chance to get a backlink from a high authority website if you hit the floor on time.
They are not going to use your whole content as they may take a portion of it or maybe complete so depends what is their expectations.
Never ask for backlinks because either they give you by default else after publishing you can politely request them for a do-follow link, that’s why do not forget to write end line of the post as.
If you love to use any part of my idea, please refer to me as “Kirtish Vyas”, founder and director of Mrvyas Idea.
This will give them a positive signal that you are expecting something from that shared content and here the quality of backlinks will be close to 70+ DA in most of the cases, so imagine how much boost you can get from the single backlink.
Backlinks from Infographic
If you are a beginner and looking for the best link building strategy and how to build backlinks For New Website then Infographic backlinks can have instant results.
You can design a summary of your post in a storyline and can explain them by creating an infographic in the post. Infographic is a visual representation of the storyline where pictorially things will be explained.
Visual representation always gets higher chances of engagement if you will share those post with any relevant site to link with them there will be very high chances to get an instant link.
Using social media you can promote your infographic and chances are very high to get more engagement and shares on your post which in result free backlinks.
You can hire a freelancer from Fiverr by paying 5$ for the creation of the best infographic and can publish on your website.
It is quite better to pay only 5$ for infographic then paying 40-50$ for paid backlinks. Infographic also helps the beginner to get more backlinks very easily.
There are 100+ infographic directories where you can submit your infographic for free publicity and maximum audience reach.
You can find out the websites which already link their websites on such infographic and now you can pitch them to link with yours.
Here is end on top 5 answers on link building strategies for How to build backlinks For New Websites and all are smart and effective ways to rank higher in Google instantly.
Bonus Tips on How to Find Email Address
In all the above techniques, we learned almost every possible ways on how you can get backlinks opportunities.
To send an email or connect with the website owner first thing you need is his Email address which is not easy to get it.
In some cases, for guest post opportunities definitely the Email address there for you with proper guidelines on expected content and approx word limit.
But in most of the cases, there won’t be any Email address for broken link building and other backlink opportunities.
To help with those you can use a chrome extension Hunter, which help to find out the email address which links with that site.
This chrome extension crawls the complete website and its all pages and finds if any email address listed anywhere and display them in hunter chrome extension.
Just browse the website and click to the hunter extension it will list around 50 emails for free and in case you need more list you can go with their paid subscription plan.
I hope this helps a lot to get an email address and create authoritative backlinks and follow this email strategy to get a good response.
My View on How to build backlinks For New Website
There are numerous other ways like submission to web 2.0 directories and commenting on other sites and create backlinks on forums website but these days all such things are not working.
Even the positioning of backlinks also matters, the backlinks on the header of the website got more authority than the backlinks created in the footer or any different locations.
Above are the only legit ways to create high authority backlinks, never try to purchase backlinks from Fiverr by paying 5$ for 1000+ backlinks those are part of black hat SEO and Google will give penalty some days.
Having a new website, focus on quality backlinks not on quantity and more focus on the content as it is the only real SEO which ultimately matters.
Anyhow if you got top position than will your post survive or not will totally depend on the quality of the content, if it has relevant content to value addition to the user will there for a long time else push down out from the top 10 pages.
Let me know which strategy you like the most and how much response you received from the high authoritative websites.